Thursday, April 1, 2010

How to Generate a 10-15 MLM Business Leads

Personally I had never thought much about linked in as a lead generation source until I listened to Larry Beachams LinkedIn webinar where he revealed how he has generated up to 40 MLM business leads in a single day on LikedIn! If you know anything about Linkedin you know this is not an easy task!

Here�s the main take home point that Larry teaches in his training that you MUST get if you want to be successful in attraction MLM business leads on LinkedIn. First of all Linkedin IS NOT FaceBook, Myspace or any other social network site. It is a professional site with over 47 millions users from 200 countries. The average income for Linkedin users is $110,000 a year, which is the top 5% earners in the world. All the executives from furtnan 500 companies are on Linkedin.

It�s very important that you conduct yourself in a professional manner and follow some key rule on linked in if you don�t want to get into hot water. Number one you can�t just add random people on LinkedIn. Most people will not accept you unless they know you in some way. Also never, ever, ever promote your mlm business or products on your profile. As always, lead with value and brand yourself, not your company. Build relationships and through those relationships you will be able to share your business opportunity in an appropriate, respected manner.

To be able to be successful in using LinkedIn, you will need to create a professional profile and this is very easy to do in Linked In. Fill in your personal details especially your educational profile and relevant employment history. Get at least three network recommendations to back up your career history. And in Company Details, resist the temptation of openly promoting your company or product.

Another primary way to be successful in LinkedIn is by being able to establish your value by using the right way of communicating with other LinkedIn members. There are key ways of doing this but the most important thing to remember is that building relationships can�t be forced. These relationships, if you want them to be fruitful in the end, should be built slowly but surely. Always have genuine interest in the people you are dealing with and build rapport, just like you always do in traditional businesses.

Finally, being successful in LinkedIn means you seek the right audience. By doing this, you will eventually learn what they really want and need and how you can bring a solution for their biggest challenges. Larry Beacham related these actions as similar to fishing. You must know what types of fish you really want to catch, where these fish are located, and what kind of bait you are going to use to catch them. You can do this by joining relevant groups and by providing value to the people in your groups.

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